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5.13.08
4.13.08 4.11.08 4.20.08 |
The Land Connection hosts and participates in numerous field days and workshops, with topics ranging from organic transitions to direct marketing. Getting the Word Out: Analyzing, Evaluating, and Improving your Marketing Materials Date: Saturday, December 8, 2007 Time: 10:30-2:30 pm Place: Carlock Village Hall, Carlock, IL Cost: $10 "Getting the word out" is one of the most crucial parts of a successful farm enterprise. This workshop will give you ideas to will help you improve the content and design of your marketing materials. Farmers are invited to bring their current marketing materials, including business cards, brochures, signage, etc. Panelists will include professional designers and marketers, as well as experienced farmers involved in direct marketing. Break-out sessions will address specific marketing topics such as creating a website, using email, getting articles placed in local newspapers, and how to get the most from your farm brochure. Farmers are invited to bring their current marketing materials, including business cards, brochures, signage, etc. Registration fee includes lunch and all resource materials, including samples of effective marketing materials and a CD with templates that farmers can easily adapt to their own operation. For more information, or to register, contact The Land Connection at 847-570-0701 or kathy@thelandconnection.org. These programs are part of the Small Farms: A Renewed Opportunity Workshop series and is sponsored by The Land Connection, the University of Illinois Extension, Illinois Stewardship Alliance, USDA Natural Resources Conservation Service, and Western Illinois Sustainable Agriculture Society. Support for these programs provided by a grant from the Illinois Department of Agriculture, C-2000 Sustainable Agriculture Grant Program.
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