Protected: Grow Your Farm Business
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1: Planning Your Local Food Business
Planning Your Local Food Business: Sybil Ege (PowerPoint slides)
4) Post Class Work: Business Plan Template & Questions
3) What is Local? (Video)
1) Questions to Consider
2) Introduction to Cottage Food & Value Added Goods (Video)
5 lessons
2: Your Product and it's Market
Your Product and its Market (Sybil's PowerPoint Presentation)
Post Class Work: Follow-up Survey
2) Case Study (Video)
1) Product Development (Worksheet)
4 lessons
3: Operation and Risk Management
Operations and Risk Management (Sybil's PowerPoint Presentation)
Post Class Assessment
6) Add Value Not Liability (Quiz)
1) Managing Risk (Video)
3) Illinois Cottage Food Law
4) Food Safety Issues (Podcast)
2) Cottage Food Resources
5) Add Value Not Liability (Video)
8 lessons, 1 quiz
4: Developing a Marketing Strategy
Managing Your Finances (Sybil's PowerPoint Presentation)
7) Digital Existence Checklist (pdf)
6) What Social Media Platform Should I Be On? (Video)
4) Create Content that Attracts your Target Customer (Video)
5) Social Media Content Checklist (pdf)
3) Brand Audit Checklist (pdf)
2) Brand Your Business (Video)
1) Branding Self Audit (Questionnaire)
8 lessons
5: Developing a Direct-to-Consumer Plan
2) Selling Your Product (Video)
3) Methods of Sale Handout (pdf)
1) Pre-assessment (google form)
3 lessons
3: Operation and Risk Management
Post Class Assessment
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